The following GROW Eastern Market video was shot and produced by Lynne Brown of Mid-Michigan Consulting and DSBrown Consulting and presented at the first reception for the board of directors at Eastern Market in Detroit, MI. Great Initiative. Thanks to Christine Quane, Halle Snavely and Dan Carmody of Eastern Market Corporation As well as Evan Smith, Cherry Capital Foods, Chef Joe Nader of Ford Field / Levy Restaurants, Chef Chris Franz of the Rattlesnake Club and Vicki and Tom Zilke from Zilke Vegetable Farm.
Local Food Promotion Program Awardees Announced.
October 2015: Mid-Michigan Consulting was a part of a team awarded a USDA Grant for Local Food Promotions Program- Planning spear headed by Wendy Banka, President of Michigan Small Farms Council. We will be studying the feasibility (market, technical and financial practicality) for a USDA-Certified Processing Facility in SE Michigan. to see the full list of awardees visit: USDA-LFPP Grants.
Final Reports on 18-Month long MDARD Value Added Grant
Just finished writing the marketing and outreach portion the 2014-15, MDARD Value Added Grant. Over the 18-months, this grant helped grow the producers wholesale customers by nearly 40% and reached approximately 10,000 total retail customers exceeding the goal for the grant!
Mid-MI Consulting, LLC (DBA: Mid-Michigan Consulting) is now registered with Grants.gov!
Focus Group Studies, Marketing and Branding and for Upper Peninsula Maple Syrup Company positioned for growth in 2015!
For the last 3 months Mid-Michigan Consulting has been working with Mike and Derek Ross in Rudyard, Michigan to re-brand their growing, family owned, Maple Syrup business. Watch for new and upcoming information on fruit infused syrups and organic happening this year!
This week, I had the pleasure to give a presentation in St Johns, at a regional workshop called “Annie’s Project” with MSU Extension. It is a dynamic program aimed to strengthen business leadership with women in agriculture. This program is offered in more than 34 states. My presentation was three pronged exploring the importance of Branding, Marketing to Customers and Food Hubs. For more information on this or other projects offered by MSU Extension contact Marilyn L. Thelen. If you or your organization would like to have Mid Michigan Consulting present to your group or organization please contact Lynne Brown